*Survey was held across the United States and Canada - source did not provide breakdown of sample size per country.
The source did not provide figures for Alaska, Mississippi, New Mexico, Wyoming, Montana, Delaware, or North Dakota due to having insufficient data.
Citation formats
TikTok users reading more books due to #BookTok in the U.S. 2023, by state
According to the results of an 2023 survey, #BookTok had the most impact on TikTok users' book reading in Maine, where ** percent of respondents said that they were reading more books as a result of #BookTok. The app had less impact in the South, with less than ** percent of TikTok users from Oklahoma, Arkansas, and Alabama reporting that they were reading more.
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Book Riot. (May 16, 2023). Share of TikTok users reading more books because of #BookTok in the United States as of May 2023, by state [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 26, 2026, from /statistics/1398645/united-states-booktok/
Book Riot. "Share of TikTok users reading more books because of #BookTok in the United States as of May 2023, by state." Chart. May 16, 2023. ÌÇÐÄÆƽâ°æ. Accessed July 26, 2026. /statistics/1398645/united-states-booktok/
Book Riot. (2023). Share of TikTok users reading more books because of #BookTok in the United States as of May 2023, by state. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 26, 2026. /statistics/1398645/united-states-booktok/
Book Riot. "Share of Tiktok Users Reading More Books Because of #booktok in The United States as of May 2023, by State." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 16 May 2023, /statistics/1398645/united-states-booktok/
Book Riot, Share of TikTok users reading more books because of #BookTok in the United States as of May 2023, by state ÌÇÐÄÆƽâ°æ, /statistics/1398645/united-states-booktok/ (last visited July 26, 2026)
Share of TikTok users reading more books because of #BookTok in the United States as of May 2023, by state [Graph], Book Riot, May 16, 2023. [Online]. Available: /statistics/1398645/united-states-booktok/
