Share does not include traffic from messenger platforms.Â
Data is only available for a selection of platforms, and percentages reflect a share of available platforms only.
Figures represent the share of web traffic arriving at third-party websites via clicks or taps on links published on each platform as a percentage of total web traffic arriving from the available selection of social platforms.Â
Citation formats
Share of web traffic referrals from social media UAE 2024
As of December 2024, Facebook had the largest share of web traffic referrals from social media in the United Arab Emirates, at approximately ** percent. This was a *** percent increase over the previous year. YouTube and LinkedIn saw the biggest drop in traffic from 2023, falling by *** and *** percent, respectively.
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DataReportal, & We Are Social, & Meltwater. (February 26, 2025). Share of web traffic referrals from social media in the United Arab Emirates as of December 2024 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 30, 2026, from /statistics/1391600/uae-share-of-web-traffic-referrals-from-social-media/
DataReportal, und We Are Social, und Meltwater. "Share of web traffic referrals from social media in the United Arab Emirates as of December 2024." Chart. February 26, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 30, 2026. /statistics/1391600/uae-share-of-web-traffic-referrals-from-social-media/
DataReportal, We Are Social, Meltwater. (2025). Share of web traffic referrals from social media in the United Arab Emirates as of December 2024. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 30, 2026. /statistics/1391600/uae-share-of-web-traffic-referrals-from-social-media/
DataReportal, and We Are Social, and Meltwater. "Share of Web Traffic Referrals from Social Media in The United Arab Emirates as of December 2024." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 26 Feb 2025, /statistics/1391600/uae-share-of-web-traffic-referrals-from-social-media/
DataReportal & We Are Social & Meltwater, Share of web traffic referrals from social media in the United Arab Emirates as of December 2024 ÌÇÐÄÆƽâ°æ, /statistics/1391600/uae-share-of-web-traffic-referrals-from-social-media/ (last visited July 30, 2026)
Share of web traffic referrals from social media in the United Arab Emirates as of December 2024 [Graph], DataReportal, & We Are Social, & Meltwater, February 26, 2025. [Online]. Available: /statistics/1391600/uae-share-of-web-traffic-referrals-from-social-media/
