Where do you prefer to sit when you go to the cinema? In the United States, most GenZers (** percent) love sitting in the middle third of the theater. This seating preference is also shared by 48 percent of GenXers, 47 percent of Baby Boomers, and Millennials. However, a significant share of Millennials (** percent), GenZers (** percent), and GenXers and Baby Boomers (** percent) prefer the back third of the theater.
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Morning Consult. (March 24, 2023). Movie theater seat preferences in the United States in March 2023, by generation [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 26, 2026, from /statistics/1390612/seat-preference-movie-theater-generation-us/
Morning Consult. "Movie theater seat preferences in the United States in March 2023, by generation ." Chart. March 24, 2023. ÌÇÐÄÆÆ½â°æ. Accessed July 26, 2026. /statistics/1390612/seat-preference-movie-theater-generation-us/
Morning Consult. (2023). Movie theater seat preferences in the United States in March 2023, by generation . ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 26, 2026. /statistics/1390612/seat-preference-movie-theater-generation-us/
Morning Consult. "Movie Theater Seat Preferences in The United States in March 2023, by Generation ." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 24 Mar 2023, /statistics/1390612/seat-preference-movie-theater-generation-us/
Morning Consult, Movie theater seat preferences in the United States in March 2023, by generation ÌÇÐÄÆÆ½â°æ, /statistics/1390612/seat-preference-movie-theater-generation-us/ (last visited July 26, 2026)
Movie theater seat preferences in the United States in March 2023, by generation [Graph], Morning Consult, March 24, 2023. [Online]. Available: /statistics/1390612/seat-preference-movie-theater-generation-us/