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Leading decision-making criteria in choosing new-style tea beverage brands among consumers in China as of March 2023

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Source

Release date

March 2023

Region

China

Survey time period

as of March 2023

Number of respondents

2,200 respondents

Method of interview

Questionnaire

Citation formats

Most considered factors when selecting milk tea brands in China 2023

Published by ÌÇÐÄÆƽâ°æ Research Department, Mar 27, 2023

According to a survey among Chinese consumers in 2023, price and ingredients were the two most crucial criteria for them to choose bubble tea, with more than ** percent of respondents saying so. Meanwhile, about ** percent of respondents said the number of retail outlets was a significant factor in choosing where to buy bubble tea.

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Topics

Bubble tea market in ChinaRetail industry in ChinaFood service and catering industry in ChinaTea industry in ChinaDairy industry in China
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