Original question: "Which of the following comes closest to describing whether or not you intend to take part in a personal challenge to not drink any alcohol in January 2026?"
Figures represent the share of people answering "I do drink alcohol at least sometimes, but I will take part in challenging myself not to drink any alcohol in January.Â
Dry January means the public health campaign where people abstain from alcohol for the whole month of January.
Citation formats
Dry January participation in Great Britain 2026, by age
Older respondents to a recent survey on Dry January participation in December 2025 were more likely to take part in the challenge. Of those aged 50 to 64, ** percent said that they at least sometimes drank alcohol and will challenge themselves not to drink any in January 2026.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
YouGov. (December 23, 2025). Alcohol drinkers participating in Dry January in Great Britain in 2026, by age [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 24, 2026, from /statistics/1360725/dry-january-participants-by-age-gb/
YouGov. "Alcohol drinkers participating in Dry January in Great Britain in 2026, by age." Chart. December 23, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 24, 2026. /statistics/1360725/dry-january-participants-by-age-gb/
YouGov. (2025). Alcohol drinkers participating in Dry January in Great Britain in 2026, by age. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 24, 2026. /statistics/1360725/dry-january-participants-by-age-gb/
YouGov. "Alcohol Drinkers Participating in Dry January in Great Britain in 2026, by Age." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 23 Dec 2025, /statistics/1360725/dry-january-participants-by-age-gb/
YouGov, Alcohol drinkers participating in Dry January in Great Britain in 2026, by age ÌÇÐÄÆƽâ°æ, /statistics/1360725/dry-january-participants-by-age-gb/ (last visited July 24, 2026)
Alcohol drinkers participating in Dry January in Great Britain in 2026, by age [Graph], YouGov, December 23, 2025. [Online]. Available: /statistics/1360725/dry-january-participants-by-age-gb/
