Market size of the broadcast advertising industry among the three biggest terrestrial broadcasting companies in South Korea from 2013 to 2023
(in billion South Korean won)
Characteristic
Market size in billion South Korean won
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In 2023, the broadcast advertising industry market size of the three biggest terrestrial broadcasters in South Korea, KBS, MBC, and SBS, amounted to around billion South Korean won. These three companies comprised almost ** percent of the market size in their sector.
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Korea Communications Commission. (May 9, 2025). Market size of the broadcast advertising industry among the three biggest terrestrial broadcasting companies in South Korea from 2013 to 2023 (in billion South Korean won) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 28, 2026, from /statistics/1351273/south-korea-major-terrestrial-broadcast-ad-market-size/
Korea Communications Commission. "Market size of the broadcast advertising industry among the three biggest terrestrial broadcasting companies in South Korea from 2013 to 2023 (in billion South Korean won)." Chart. May 9, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 28, 2026. /statistics/1351273/south-korea-major-terrestrial-broadcast-ad-market-size/
Korea Communications Commission. (2025). Market size of the broadcast advertising industry among the three biggest terrestrial broadcasting companies in South Korea from 2013 to 2023 (in billion South Korean won). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 28, 2026. /statistics/1351273/south-korea-major-terrestrial-broadcast-ad-market-size/
Korea Communications Commission. "Market Size of The Broadcast Advertising Industry among The Three Biggest Terrestrial Broadcasting Companies in South Korea from 2013 to 2023 (in Billion South Korean Won)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 9 May 2025, /statistics/1351273/south-korea-major-terrestrial-broadcast-ad-market-size/
Korea Communications Commission, Market size of the broadcast advertising industry among the three biggest terrestrial broadcasting companies in South Korea from 2013 to 2023 (in billion South Korean won) ÌÇÐÄÆƽâ°æ, /statistics/1351273/south-korea-major-terrestrial-broadcast-ad-market-size/ (last visited July 28, 2026)
Market size of the broadcast advertising industry among the three biggest terrestrial broadcasting companies in South Korea from 2013 to 2023 (in billion South Korean won) [Graph], Korea Communications Commission, May 9, 2025. [Online]. Available: /statistics/1351273/south-korea-major-terrestrial-broadcast-ad-market-size/
