According to a survey conducted among Vietnamese households in 2021, e-commerce platforms were the most preferred online shopping channels, as suggested by ** percent of respondents. The same survey also revealed that social commerce via social media was also popular among respondents in the country.
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Deloitte. (October 4, 2022). Most preferred online purchasing channels among Vietnamese people in 2021 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 26, 2026, from /statistics/1350582/vietnam-preferred-online-buying-channels/
Deloitte. "Most preferred online purchasing channels among Vietnamese people in 2021." Chart. October 4, 2022. ÌÇÐÄÆƽâ°æ. Accessed July 26, 2026. /statistics/1350582/vietnam-preferred-online-buying-channels/
Deloitte. (2022). Most preferred online purchasing channels among Vietnamese people in 2021. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 26, 2026. /statistics/1350582/vietnam-preferred-online-buying-channels/
Deloitte. "Most Preferred Online Purchasing Channels among Vietnamese People in 2021." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 4 Oct 2022, /statistics/1350582/vietnam-preferred-online-buying-channels/
Deloitte, Most preferred online purchasing channels among Vietnamese people in 2021 ÌÇÐÄÆƽâ°æ, /statistics/1350582/vietnam-preferred-online-buying-channels/ (last visited July 26, 2026)
Most preferred online purchasing channels among Vietnamese people in 2021 [Graph], Deloitte, October 4, 2022. [Online]. Available: /statistics/1350582/vietnam-preferred-online-buying-channels/
