| Characteristic | Super gamers (gaming as primary entertainment) | Avid gamers (gaming as one of several equivalent entertainment options) | Casual gamers (gaming as entertainment when no other options are available) |
|---|---|---|---|
| Games | 69% | 49% | 11% |
| Performance items (weapon upgrades, character attribute boosts) | 46% | 30% | 9% |
| Expansions / add-ons | 40% | 26% | 4% |
| Non-performance items | 32% | 20% | 5% |
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October 2023
United States
2023
4,023 respondents
18 years and older
Gamers are defined as adults aged 18+ who currently play video games.
鈥淪uper Gamers鈥 are defined as gamers who view gaming as their primary source of entertainment and follow gaming content online. 鈥淎vid Gamers鈥 are defined as
gamers who view gaming as one of a few equivalent options for entertainment, or gamers who view gaming as their primary source of entertainment but do not follow gaming content online. 鈥淐asual Gamers鈥 are defined as gamers who only view gaming as an entertainment option when other options are not available, or gamers who view gaming as one of a few equivalent options for entertainment but do not follow gaming content online.
