Released in June 2022, Diablo Immortal is a free-to-play, MMO role-playing mobile game developed by Blizzard Entertainment and NetEase. The latest installment in the Diablo franchise is available on PC and mobile, and generated almost 100 million U.S. dollars through IAP revenues since its release, making it a financial success for Blizzard. First-month in-app player spending amounted to **** million U.S. dollars. In February 2025, the app generated **** million U.S. dollars in IAP revenues. Diablo Immortal's announcement at BlizzCon in 2018 drew a largely negative response, as the established audience base of the Diablo games is largely PC-based and was not too keen on a mobile title. After its launch, the game received mixed reviews with praise for graphics and combat but also harsh criticism regarding its monetization practices via microtransactions. Currently, the Diablo Immortal app has been downloaded close to ** million times.
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AppMagic. (March 27, 2025). App revenue of Diablo Immortal worldwide from June 2022 to February 2025 (in million U.S. dollars) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 15, 2026, from /statistics/1325853/diablo-immortal-player-spending-app/
AppMagic. "App revenue of Diablo Immortal worldwide from June 2022 to February 2025 (in million U.S. dollars) ." Chart. March 27, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 15, 2026. /statistics/1325853/diablo-immortal-player-spending-app/
AppMagic. (2025). App revenue of Diablo Immortal worldwide from June 2022 to February 2025 (in million U.S. dollars) . ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 15, 2026. /statistics/1325853/diablo-immortal-player-spending-app/
AppMagic. "App Revenue of Diablo Immortal Worldwide from June 2022 to February 2025 (in Million U.S. Dollars) ." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 27 Mar 2025, /statistics/1325853/diablo-immortal-player-spending-app/
AppMagic, App revenue of Diablo Immortal worldwide from June 2022 to February 2025 (in million U.S. dollars) ÌÇÐÄÆƽâ°æ, /statistics/1325853/diablo-immortal-player-spending-app/ (last visited July 15, 2026)
App revenue of Diablo Immortal worldwide from June 2022 to February 2025 (in million U.S. dollars) [Graph], AppMagic, March 27, 2025. [Online]. Available: /statistics/1325853/diablo-immortal-player-spending-app/
