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Quality perception of leading bank brands in Senegal as of 2022

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Source

Release date

May 2022

Region

Senegal

Survey time period

December 2021 to May 2022

Age group

18 years and older

Method of interview

Panel survey

Supplementary notes

The survey question was phrased by the source as follows: "Which of the following brands represent good quality?".

Citation formats

Quality perception of leading bank brands in Senegal 2022

Published by ÌÇÐÄÆƽâ°æ Research Department, Jul 11, 2022
Based on a survey conducted in Senegal between December 2021 and May 2022, Ecobank was the highest-ranked bank in terms of quality perception. Some ** percent of the respondents rated Ecobank as a bank of good quality. Moreover, Banque Islamique du Sénégal (BIS) and CBAO followed with ** percent and ** percent of the respondents ranking them as good quality institutions, respectively. Notably, Ecobank ranked relatively higher in Francophone countries than in Non-Francophone countries.
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