In March 2024, WhatsApp was the most used social media and communication app among all internet users in Italy, with almost **** percent of respondents reporting engaging with the platform. Users aged between 14 and 29 presented a higher usage rate than the average country's digital population in all examined platforms, social media, and mobile apps. WhatsApp and YouTube were the most popular platforms for digital users aged between 14 and 29, while social audio platform Clubhouse was used by approximately percent of young internet users in Italy.
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Centro Studi Investimenti Sociali. (March 11, 2024). Most used social media, mobile apps, and online platforms for internet users in Italy in March 2024, by age group [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 23, 2026, from /statistics/1312657/top-social-apps-and-online-platforms-by-age/
Centro Studi Investimenti Sociali. "Most used social media, mobile apps, and online platforms for internet users in Italy in March 2024, by age group." Chart. March 11, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 23, 2026. /statistics/1312657/top-social-apps-and-online-platforms-by-age/
Centro Studi Investimenti Sociali. (2024). Most used social media, mobile apps, and online platforms for internet users in Italy in March 2024, by age group. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 23, 2026. /statistics/1312657/top-social-apps-and-online-platforms-by-age/
Centro Studi Investimenti Sociali. "Most Used Social Media, Mobile Apps, and Online Platforms for Internet Users in Italy in March 2024, by Age Group." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 11 Mar 2024, /statistics/1312657/top-social-apps-and-online-platforms-by-age/
Centro Studi Investimenti Sociali, Most used social media, mobile apps, and online platforms for internet users in Italy in March 2024, by age group ÌÇÐÄÆƽâ°æ, /statistics/1312657/top-social-apps-and-online-platforms-by-age/ (last visited July 23, 2026)
Most used social media, mobile apps, and online platforms for internet users in Italy in March 2024, by age group [Graph], Centro Studi Investimenti Sociali, March 11, 2024. [Online]. Available: /statistics/1312657/top-social-apps-and-online-platforms-by-age/
