Sample sizes were USA (1,001), Canada (1,000), UK (1,000), Spain (1,000), France (1,001), Germany (1,000), The Netherlands (1,000), Italy (1,000), China (1,000), Japan (1,000) and Australia (1,000) – Total 11,002. The margin of error (at the 95% confidence level) is +/- 3% at the country level, +/-1% at the total level
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Global interest in trying virtual or online experiences 2022
More than one in four consumers worldwide are interested in various virtual experiences. A February 2022 survey found that ** percent of global respondents were extremely or very interested in attending an online music concert. Virtual museum and art tours, as well as leisure classes, generated a similar level on interest among global audiences.
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Dynata. (March 21, 2022). Share of adults worldwide who are interested in trying select types of virtual or online experiences as of February 2022 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 26, 2026, from /statistics/1304932/interest-in-trying-virtual-or-online-experiences-worldwide/
Dynata. "Share of adults worldwide who are interested in trying select types of virtual or online experiences as of February 2022." Chart. March 21, 2022. ÌÇÐÄÆÆ½â°æ. Accessed July 26, 2026. /statistics/1304932/interest-in-trying-virtual-or-online-experiences-worldwide/
Dynata. (2022). Share of adults worldwide who are interested in trying select types of virtual or online experiences as of February 2022. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 26, 2026. /statistics/1304932/interest-in-trying-virtual-or-online-experiences-worldwide/
Dynata. "Share of Adults Worldwide Who Are Interested in Trying Select Types of Virtual or Online Experiences as of February 2022." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 21 Mar 2022, /statistics/1304932/interest-in-trying-virtual-or-online-experiences-worldwide/
Dynata, Share of adults worldwide who are interested in trying select types of virtual or online experiences as of February 2022 ÌÇÐÄÆÆ½â°æ, /statistics/1304932/interest-in-trying-virtual-or-online-experiences-worldwide/ (last visited July 26, 2026)
Share of adults worldwide who are interested in trying select types of virtual or online experiences as of February 2022 [Graph], Dynata, March 21, 2022. [Online]. Available: /statistics/1304932/interest-in-trying-virtual-or-online-experiences-worldwide/