Original question: Have you ordered food from a virtual restaurant or cloud kitchen-only business?
If yes, why did you order from the business? (choose up to 3 answers that apply)
Figures have been rounded.
Citation formats
Motivations for ordering from cloud kitchens China 2021, by gender
According to a survey on food services and cloud kitchen conducted by on August 2021, approximately ** percent of female respondents in China stated that they ordered food from a virtual restaurant or cloud kitchen-only business because the menu on offer sounded and looked delicious. Meanwhile, about ** percent of male participants responded that they ordered from such businesses because they wanted to try something new.
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Rakuten Insight. (November 24, 2021). Leading reasons to order food from a virtual restaurant or cloud kitchen-only business in China as of August 2021, by gender [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 05, 2026, from /statistics/1281225/china-reasons-for-ordering-from-virtual-restaurants-by-gender/
Rakuten Insight. "Leading reasons to order food from a virtual restaurant or cloud kitchen-only business in China as of August 2021, by gender." Chart. November 24, 2021. ÌÇÐÄÆÆ½â°æ. Accessed August 05, 2026. /statistics/1281225/china-reasons-for-ordering-from-virtual-restaurants-by-gender/
Rakuten Insight. (2021). Leading reasons to order food from a virtual restaurant or cloud kitchen-only business in China as of August 2021, by gender. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 05, 2026. /statistics/1281225/china-reasons-for-ordering-from-virtual-restaurants-by-gender/
Rakuten Insight. "Leading Reasons to Order Food from a Virtual Restaurant or Cloud Kitchen-only Business in China as of August 2021, by Gender." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 24 Nov 2021, /statistics/1281225/china-reasons-for-ordering-from-virtual-restaurants-by-gender/
Rakuten Insight, Leading reasons to order food from a virtual restaurant or cloud kitchen-only business in China as of August 2021, by gender ÌÇÐÄÆÆ½â°æ, /statistics/1281225/china-reasons-for-ordering-from-virtual-restaurants-by-gender/ (last visited August 05, 2026)
Leading reasons to order food from a virtual restaurant or cloud kitchen-only business in China as of August 2021, by gender [Graph], Rakuten Insight, November 24, 2021. [Online]. Available: /statistics/1281225/china-reasons-for-ordering-from-virtual-restaurants-by-gender/