The report states that "[...] the data were weighted to approximate a target sample of adults based on gender, age, race, educational attainment, and region. Results from the full survey have a margin of error of plus or minus 2 percentage points".
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Frequency of using Tubi in the U.S. 2022, by gender
According to a survey conducted in the United States in November 2022, eight percent of Americans watched the over-the-top content platform and ad-supported streaming service Tubi at least every day. Both daily use and overall use is slightly more popular among male users, as nine percent of them stated to have watched the streaming service on a daily basis, while ** percent among them have done so at least once during the month prior to the survey.
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Morning Consult. (November 2, 2022). Frequency of watching Tubi in the United States in 2022, by gender [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 16, 2026, from /statistics/1278459/frequency-consumption-tubi-us/
Morning Consult. "Frequency of watching Tubi in the United States in 2022, by gender." Chart. November 2, 2022. ÌÇÐÄÆƽâ°æ. Accessed July 16, 2026. /statistics/1278459/frequency-consumption-tubi-us/
Morning Consult. (2022). Frequency of watching Tubi in the United States in 2022, by gender. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 16, 2026. /statistics/1278459/frequency-consumption-tubi-us/
Morning Consult. "Frequency of Watching Tubi in The United States in 2022, by Gender." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 2 Nov 2022, /statistics/1278459/frequency-consumption-tubi-us/
Morning Consult, Frequency of watching Tubi in the United States in 2022, by gender ÌÇÐÄÆƽâ°æ, /statistics/1278459/frequency-consumption-tubi-us/ (last visited July 16, 2026)
Frequency of watching Tubi in the United States in 2022, by gender [Graph], Morning Consult, November 2, 2022. [Online]. Available: /statistics/1278459/frequency-consumption-tubi-us/
