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Consumer spending on live-streaming mobile app BIGO Live from 1st half 2019 to 1st half 2021 (in million U.S. dollars)

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Source

In cooperation with
Release date

September 2021

Region

Worldwide

Survey time period

H1 2019 to H1 2021

Supplementary notes

According to the source: "iOS only from July 2010 - Dec 2011; iOS and Google Play combined from Jan 2012 - June 2021; China is iOS Only"

Citation formats

BIGO Live: global consumer spending 2019-2021

Published by
Christy Tila,
Oct 11, 2021
During the first half of 2021, consumer spending on mobile app BIGO Live grew to *** million U.S. dollars, up by ** percent compared to the correspondent period in 2020. BIGO Live is a live streaming platform based in Singapore that allows content creators to receive direct virtual gifts from fans and followers. The platform offers various official event formats, including co-streams called "player knockout," in which two live streamers compete for users' engagement. As of ***, BIGO Live figured among the most popular platform to watch live streams according to gamers in the United States.
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