miHoYo annual IAP revenue 2025| ��ƽ��

Annual mobile revenue generated by miHoYo worldwide from 2016 to 2025 YTD (in million U.S. dollars)

Characteristic	Revenue in million U.S. dollars
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Release date

September 2025

More information

Region

Worldwide

Survey time period

2016 to YTD 2025

Special properties

IAP revenue reduced by platform fees and inclusive taxes; Apple App Store includes iPhone and iPad devices

Supplementary notes

The figures are estimates of developer earnings from IAP, and do not include ad revenue, web shop spend or Apple and Google’s 30% cut.

Date of release is date of data extraction.

The source has revised all the figures prior to August 2025.

Citation formats

In 2024, Shanghai-based gaming giant miHoYo generated approximately **** billion U.S. dollars in IAP revenues. miHoYo's innovation and gaming excellence have solidified its position as a prominent Chinese game developer with a global reach. The company unveiled its global publishing subsidiary, Cognosphere, in February 2022.

The new Chinese gaming star

Founded in 2011 with a dedication to quality, miHoYo has been delivering visually stunning gaming experiences, attracting millions of players worldwide. Between 2020 and 2022, the company’s annual revenue increased by **** folds. The game developer is renowned for role-playing game (RPG) hits — Genshin Impact (2020) and Honkai: Star Rail (2023), and Zenless Zone Zero (2024).

miHoYo's two blockbusters

The company's flagship title, Genshin Impact, has not only earned critical acclaim but has also served as a financial juggernaut. Within the first six months of its release in 2020, the title achieved over ****billion U.S. dollars in revenue. In April 2023, miHoYo released another cross-platform space fantasy game, Honkai: Star Rail, generating over ** million app downloads worldwide in five months. Intricate storytelling, captivating visual elements, and consistent updates are some of the elements which lead to miHoYo's success. With a track record of innovation and financial prowess, miHoYo's future in the gaming industry remains exceptionally promising.