Between 2023 and 2025, the global mobile wallet landscape showed a clear rebalancing among leading platforms. Google Pay increased its global share from ** percent to ** percent, emerging as the clear gainer over the period. By contrast, Apple Pay saw its share slip from ** percent to ** percent, while Samsung Pay declined from ** percent to **** percent. The combined share of other providers, including Alipay and PayPal, remained unchanged at percent, indicating consolidation among the dominant global players rather than broad-based fragmentation.
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Alibaba. (January 22, 2026). Apple Pay, Google Pay, and Samsung Pay mobile payment market share worldwide from 2023 to 2025 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 20, 2026, from /statistics/1258366/mobile-payment-market-share-by-brand/
Alibaba. "Apple Pay, Google Pay, and Samsung Pay mobile payment market share worldwide from 2023 to 2025." Chart. January 22, 2026. ÌÇÐÄÆƽâ°æ. Accessed July 20, 2026. /statistics/1258366/mobile-payment-market-share-by-brand/
Alibaba. (2026). Apple Pay, Google Pay, and Samsung Pay mobile payment market share worldwide from 2023 to 2025. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 20, 2026. /statistics/1258366/mobile-payment-market-share-by-brand/
Alibaba. "Apple Pay, Google Pay, and Samsung Pay Mobile Payment Market Share Worldwide from 2023 to 2025." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 22 Jan 2026, /statistics/1258366/mobile-payment-market-share-by-brand/
Alibaba, Apple Pay, Google Pay, and Samsung Pay mobile payment market share worldwide from 2023 to 2025 ÌÇÐÄÆƽâ°æ, /statistics/1258366/mobile-payment-market-share-by-brand/ (last visited July 20, 2026)
Apple Pay, Google Pay, and Samsung Pay mobile payment market share worldwide from 2023 to 2025 [Graph], Alibaba, January 22, 2026. [Online]. Available: /statistics/1258366/mobile-payment-market-share-by-brand/
