United Kingdom (UK): people researching goods & services online 2020| ��ƽ��

Share of internet user in the United Kingdom that looked for information about goods and services online from 2011 to 2020

Characteristic	Share of individuals
2020	84.78%
2019	81.3%
2018	81.09%
2017	75.41%
2016	79.85%
2015	74.06%
2014	78.01%
2013	69.63%
2012	71.86%
2011	66.4%

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Release date

March 2023

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Region

United Kingdom

Survey time period

2011 to 2020

Supplementary notes

The aim of the European ICT surveys is the timely provision of statistics on individuals and households on the use of Information and Communication Technologies at European level.
Data coverage corresponds to Dataset [ISOC_BDE15CUA] code [I_IHIF] of the (Information and Communication Technologies) survey.

Citation formats

The share of internet users informing themselves about goods and services online in the United Kingdom increased by 3.5 percentage points in 2020 in comparison to the previous year. With 84.78 percent, the share of people informing themselves online thereby reached its highest value in the observed period.

The EU survey on the use of Information and Communication Technologies (ICT) in households and by individuals is an annual survey conducted since 2002 aiming at collecting and disseminating harmonised and comparable information on the use of ICT in households and by individuals. Data presented in this domain are collected on a yearly basis by the National Statistical Institutes and are based on Eurostat's annual model questionnaire. This questionnaire is updated each year to reflect the evolving situation of information and communication technologies
Find more statistics on other topics about the United Kingdom with key insights such as share of daily internet users and share of internet users engaging in online learning activities.