among consumers who log in to direct bank services at least once a month; excluding high school students
Supplementary notes
*Former Japan Net Bank that was renamed in April 2021.
Definition: a bank classified by the Financial Services Agency as "new type of bank" that does not have branch offices but only an operational base and that primarily provides banking services via the internet, telephone, or other communication devices.
Improper responses, outliers, and responses of those who do not meet the conditions for survey objects were eliminated from the collected data.
Citation formats
Leading direct banks in Japan 2021, by customer satisfaction
According to a survey conducted in Japan between January and February 2021, SBI Sumishin Net Bank was the leading direct bank with a customer satisfaction score of ****. Sony Bank followed with a score of ****.
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Oricon. (June 1, 2021). Leading direct banks in Japan in 2021, by customer satisfaction score [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 27, 2026, from /statistics/1234252/japan-leading-direct-banks-by-customer-satisfaction/
Oricon. "Leading direct banks in Japan in 2021, by customer satisfaction score." Chart. June 1, 2021. ÌÇÐÄÆƽâ°æ. Accessed July 27, 2026. /statistics/1234252/japan-leading-direct-banks-by-customer-satisfaction/
Oricon. (2021). Leading direct banks in Japan in 2021, by customer satisfaction score. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 27, 2026. /statistics/1234252/japan-leading-direct-banks-by-customer-satisfaction/
Oricon. "Leading Direct Banks in Japan in 2021, by Customer Satisfaction Score." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 1 Jun 2021, /statistics/1234252/japan-leading-direct-banks-by-customer-satisfaction/
Oricon, Leading direct banks in Japan in 2021, by customer satisfaction score ÌÇÐÄÆƽâ°æ, /statistics/1234252/japan-leading-direct-banks-by-customer-satisfaction/ (last visited July 27, 2026)
Leading direct banks in Japan in 2021, by customer satisfaction score [Graph], Oricon, June 1, 2021. [Online]. Available: /statistics/1234252/japan-leading-direct-banks-by-customer-satisfaction/
