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Decisive factors when choosing online FMCG stores in Hungary in 2020

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Sources

Release date

March 2021

Region

Hungary

Survey time period

October 2020

Number of respondents

453 respondents

Special properties

People who buy FMCG products online

Citation formats

Decisive factors when choosing online FMCG stores in Hungary 2020

Published by
Yihan Ma,
Apr 13, 2021
According to the findings of the survey conducted among Hungarians who buy FMCG products online, the most important factor when choosing an online FMCG retailer was the user-friendliness of their platform. A further 51 percent of respondents found punctual delivery to be of crucial importance.
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