In 2023, Samsung was the leading brand in the European smartphone market, with their smartphones accounting for around ** percent of the smartphone market in Europe. Apple had the second-largest market share in Europe, with apple smartphones accounting for around ** percent of all smartphones sold in Europe in 2023.
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Counterpoint Research. (February 27, 2024). Leading smartphone brands in Europe 2023, by shipment share [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 14, 2026, from /statistics/1227302/smartphone-market-share-in-europe/
Counterpoint Research. "Leading smartphone brands in Europe 2023, by shipment share." Chart. February 27, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 14, 2026. /statistics/1227302/smartphone-market-share-in-europe/
Counterpoint Research. (2024). Leading smartphone brands in Europe 2023, by shipment share. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 14, 2026. /statistics/1227302/smartphone-market-share-in-europe/
Counterpoint Research. "Leading Smartphone Brands in Europe 2023, by Shipment Share." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 27 Feb 2024, /statistics/1227302/smartphone-market-share-in-europe/
Counterpoint Research, Leading smartphone brands in Europe 2023, by shipment share ÌÇÐÄÆƽâ°æ, /statistics/1227302/smartphone-market-share-in-europe/ (last visited July 14, 2026)
Leading smartphone brands in Europe 2023, by shipment share [Graph], Counterpoint Research, February 27, 2024. [Online]. Available: /statistics/1227302/smartphone-market-share-in-europe/
