Meta was the leading-extended reality (XR) headset vendor in terms of shipments in the first quarter of 2025, occupying ***percent of the market in the third quarter of the year. Meta's device range includes the Quest 3 and Quest Pro. Pico ranked second among vendors, accounting for around ***five percent of shipments.
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Counterpoint Research. (September 10, 2024). Extended reality (XR) headset vendor shipment share worldwide from 2020 to 2025, by quarter [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 28, 2026, from /statistics/1222146/xr-headset-shipment-share-worldwide-by-brand/
Counterpoint Research. "Extended reality (XR) headset vendor shipment share worldwide from 2020 to 2025, by quarter." Chart. September 10, 2024. ÌÇÐÄÆÆ½â°æ. Accessed July 28, 2026. /statistics/1222146/xr-headset-shipment-share-worldwide-by-brand/
Counterpoint Research. (2024). Extended reality (XR) headset vendor shipment share worldwide from 2020 to 2025, by quarter. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 28, 2026. /statistics/1222146/xr-headset-shipment-share-worldwide-by-brand/
Counterpoint Research. "Extended Reality (Xr) Headset Vendor Shipment Share Worldwide from 2020 to 2025, by Quarter." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 10 Sep 2024, /statistics/1222146/xr-headset-shipment-share-worldwide-by-brand/
Counterpoint Research, Extended reality (XR) headset vendor shipment share worldwide from 2020 to 2025, by quarter ÌÇÐÄÆÆ½â°æ, /statistics/1222146/xr-headset-shipment-share-worldwide-by-brand/ (last visited July 28, 2026)
Extended reality (XR) headset vendor shipment share worldwide from 2020 to 2025, by quarter [Graph], Counterpoint Research, September 10, 2024. [Online]. Available: /statistics/1222146/xr-headset-shipment-share-worldwide-by-brand/