*Respondents belong to companies with 500+ employees.
Directors and above in: Corporate communications, customer experience, customer or technical support, data analytics or business intelligence, executive leadership or administration, IT or engineering, innovation, marketing, operations, product design/development, sales or business development, strategic planning.
Citation formats
Global impact of COVID-19 on digital communication strategy 2020, by years
With 43 percent, most respondents state that COVID-19 has accelerated their companies' digital communication strategy between one to four years. On average, COVID-19 has accelerated digital communication strategies by six years. Digital communication refers to any exchange of data that transmits data in digital form. This refers to a wide range of online channels, such as websites, mobile chats, or blogs, which companies utilize to connect to customers, stakeholders, and employees.
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Twilio. (July 14, 2020). About how many years has COVID-10 accelerated the schedule for your digital communications strategy? [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 16, 2026, from /statistics/1200577/covid-digital-communication-strategy/
Twilio. "About how many years has COVID-10 accelerated the schedule for your digital communications strategy?." Chart. July 14, 2020. ÌÇÐÄÆƽâ°æ. Accessed July 16, 2026. /statistics/1200577/covid-digital-communication-strategy/
Twilio. (2020). About how many years has COVID-10 accelerated the schedule for your digital communications strategy?. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 16, 2026. /statistics/1200577/covid-digital-communication-strategy/
Twilio. "About How Many Years Has Covid-10 Accelerated The Schedule for Your Digital Communications Strategy?." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 14 Jul 2020, /statistics/1200577/covid-digital-communication-strategy/
Twilio, About how many years has COVID-10 accelerated the schedule for your digital communications strategy? ÌÇÐÄÆƽâ°æ, /statistics/1200577/covid-digital-communication-strategy/ (last visited July 16, 2026)
About how many years has COVID-10 accelerated the schedule for your digital communications strategy? [Graph], Twilio, July 14, 2020. [Online]. Available: /statistics/1200577/covid-digital-communication-strategy/
