Increase in the frequency of social media and entertainment services use among Baby Boomers* during the coronavirus (COVID-19) outbreak in Poland in 2020**
Characteristic
Share of respondents
Traditional TV
66%
Books
50%
Online press
42%
Radio
37%
Online films, video or VoDs - free services
25%
Music online
20%
PC or console games
18%
Mobile games
12%
Online films, video or VoD - paid services
14%
Online TV
16%
Traditional press
15%
None of the above
13%
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The period of isolation caused by the coronavirus pandemic in 2020 changed the social media and entertainment services usage habits among Polish Baby Boomers. Sixty-six percent of those surveyed watched traditional TV more frequently. Books were also more regularly enjoyed by every second Pole aged 55 years old and over.
For further information about the coronavirus (COVID-19) pandemic, please visit our dedicated Facts and Figures page.
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Polish Film Institute. (August 18, 2020). Increase in the frequency of social media and entertainment services use among Baby Boomers* during the coronavirus (COVID-19) outbreak in Poland in 2020** [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 06, 2026, from /statistics/1154757/poland-increase-in-entertainment-services-use-by-baby-boomers-during-covid-19-isolation/
Polish Film Institute. "Increase in the frequency of social media and entertainment services use among Baby Boomers* during the coronavirus (COVID-19) outbreak in Poland in 2020**." Chart. August 18, 2020. ÌÇÐÄÆƽâ°æ. Accessed August 06, 2026. /statistics/1154757/poland-increase-in-entertainment-services-use-by-baby-boomers-during-covid-19-isolation/
Polish Film Institute. (2020). Increase in the frequency of social media and entertainment services use among Baby Boomers* during the coronavirus (COVID-19) outbreak in Poland in 2020**. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 06, 2026. /statistics/1154757/poland-increase-in-entertainment-services-use-by-baby-boomers-during-covid-19-isolation/
Polish Film Institute. "Increase in The Frequency of Social Media and Entertainment Services Use among Baby Boomers* during The Coronavirus (Covid-19) Outbreak in Poland in 2020**." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 18 Aug 2020, /statistics/1154757/poland-increase-in-entertainment-services-use-by-baby-boomers-during-covid-19-isolation/
Polish Film Institute, Increase in the frequency of social media and entertainment services use among Baby Boomers* during the coronavirus (COVID-19) outbreak in Poland in 2020** ÌÇÐÄÆƽâ°æ, /statistics/1154757/poland-increase-in-entertainment-services-use-by-baby-boomers-during-covid-19-isolation/ (last visited August 06, 2026)
Increase in the frequency of social media and entertainment services use among Baby Boomers* during the coronavirus (COVID-19) outbreak in Poland in 2020** [Graph], Polish Film Institute, August 18, 2020. [Online]. Available: /statistics/1154757/poland-increase-in-entertainment-services-use-by-baby-boomers-during-covid-19-isolation/
