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How often do you swipe your Loyalty Card for your main shopping?*

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Source

Release date

June 2020

Region

United Kingdom

Survey time period

November 2019 to May 2020

Number of respondents

10,739 respondents

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

* Main shopping is defined by the source as "during which you purchase majority of your groceries."
Survey participants were asked how often they swiped their loyalty card for the type of shopping activity in question, i.e. main shopping.

Citation formats

Frequency of loyalty card usage for main shopping in the UK 2020, by gender

Published by
F. Watty,
Nov 26, 2025
Frequent loyalty card usage among shoppers in the United Kingdom (UK) was more prevalent among female shoppers compared to males. According to the results of a consumer survey, when asked about the frequency of using their loyalty card for main shopping activities (as grocery shopping), ** percent of female respondents said they used always used them. In comparison, this was true of just over half of male consumers. In both gender groups, **** percent of consumers stated they never used their loyalty cards.
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Food shopping behavior in the U.S.Online grocery shopping in the United StatesU.S. generations: grocery shopping behaviorFood shopping behavior in CanadaOnline grocery shopping in the United Kingdom (UK)
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