* The number of respondents was as follows:
Denmark: 2,078 respondents,
Sweden: 1,998 respondents,
Norway: 2,012 respondents,
Finland: 2,035 respondents.
Citation formats
Social media as main source of news in the Nordics 2019, by gender
Among people in the Nordic countries, women in Finland and Norway most likely use social media as their main news source. A survey from 2019 found that ** percent of them each used this news medium. It was second and third most popular for Swedish and Danish women. In all Nordic countries, men used social networks as the main news channel the least.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆÆ½â°æ can support your business.
AudienceProject. (February 18, 2020). Share of people using social media as their main source of news in selected Nordic countries in 2019, by gender [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 05, 2026, from /statistics/1100475/social-media-as-main-source-of-news-in-the-nordics-by-gender/
AudienceProject. "Share of people using social media as their main source of news in selected Nordic countries in 2019, by gender." Chart. February 18, 2020. ÌÇÐÄÆÆ½â°æ. Accessed August 05, 2026. /statistics/1100475/social-media-as-main-source-of-news-in-the-nordics-by-gender/
AudienceProject. (2020). Share of people using social media as their main source of news in selected Nordic countries in 2019, by gender. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 05, 2026. /statistics/1100475/social-media-as-main-source-of-news-in-the-nordics-by-gender/
AudienceProject. "Share of People Using Social Media as Their Main Source of News in Selected Nordic Countries in 2019, by Gender." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 18 Feb 2020, /statistics/1100475/social-media-as-main-source-of-news-in-the-nordics-by-gender/
AudienceProject, Share of people using social media as their main source of news in selected Nordic countries in 2019, by gender ÌÇÐÄÆÆ½â°æ, /statistics/1100475/social-media-as-main-source-of-news-in-the-nordics-by-gender/ (last visited August 05, 2026)
Share of people using social media as their main source of news in selected Nordic countries in 2019, by gender [Graph], AudienceProject, February 18, 2020. [Online]. Available: /statistics/1100475/social-media-as-main-source-of-news-in-the-nordics-by-gender/