In 2023, only **** percent of Italian pet owners stated purchasing pet products exclusively online. Half of Italians, on the other hand, purchased pet products exclusively offline.
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YouGov Italy. (May 26, 2023). Share of consumers who bought pet products in Italy in 2023, by distribution channel [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 03, 2026, from /statistics/1087638/favorite-purchase-locations-for-pet-care-products-in-italy/
YouGov Italy. "Share of consumers who bought pet products in Italy in 2023, by distribution channel." Chart. May 26, 2023. ÌÇÐÄÆÆ½â°æ. Accessed August 03, 2026. /statistics/1087638/favorite-purchase-locations-for-pet-care-products-in-italy/
YouGov Italy. (2023). Share of consumers who bought pet products in Italy in 2023, by distribution channel. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 03, 2026. /statistics/1087638/favorite-purchase-locations-for-pet-care-products-in-italy/
YouGov Italy. "Share of Consumers Who Bought Pet Products in Italy in 2023, by Distribution Channel." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 26 May 2023, /statistics/1087638/favorite-purchase-locations-for-pet-care-products-in-italy/
YouGov Italy, Share of consumers who bought pet products in Italy in 2023, by distribution channel ÌÇÐÄÆÆ½â°æ, /statistics/1087638/favorite-purchase-locations-for-pet-care-products-in-italy/ (last visited August 03, 2026)
Share of consumers who bought pet products in Italy in 2023, by distribution channel [Graph], YouGov Italy, May 26, 2023. [Online]. Available: /statistics/1087638/favorite-purchase-locations-for-pet-care-products-in-italy/