The question posed in the survey was in free translation: "For which of the following fast food restaurants have you seen an advertisement in the last two weeks?"
Citation formats
Most popular fast food chains in Latin America 2023, by country
The American chains McDonald's and KFC were the most recognized fast food brands in main Latin American countries, according to a survey conducted in 2023. The chain with the highest recognition was McDonald's in Ecuador, as nearly ** percent of respondents in that country said that they had seen advertising of this brand in the previous two weeks prior to the survey.
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YouGov. (September 13, 2023). Most recognized fast food brands in selected Latin American countries as of August 2023 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 25, 2026, from /statistics/1087608/most-recognized-fast-food-chains-latin-america/
YouGov. "Most recognized fast food brands in selected Latin American countries as of August 2023." Chart. September 13, 2023. ÌÇÐÄÆƽâ°æ. Accessed July 25, 2026. /statistics/1087608/most-recognized-fast-food-chains-latin-america/
YouGov. (2023). Most recognized fast food brands in selected Latin American countries as of August 2023. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 25, 2026. /statistics/1087608/most-recognized-fast-food-chains-latin-america/
YouGov. "Most Recognized Fast Food Brands in Selected Latin American Countries as of August 2023." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 13 Sep 2023, /statistics/1087608/most-recognized-fast-food-chains-latin-america/
YouGov, Most recognized fast food brands in selected Latin American countries as of August 2023 ÌÇÐÄÆƽâ°æ, /statistics/1087608/most-recognized-fast-food-chains-latin-america/ (last visited July 25, 2026)
Most recognized fast food brands in selected Latin American countries as of August 2023 [Graph], YouGov, September 13, 2023. [Online]. Available: /statistics/1087608/most-recognized-fast-food-chains-latin-america/
