The source adds the following information in regards to data: "Data is based on 6+ online unique visitors for desktop and 18+ online unique visitors for mobile devices (tablets and smartphones) in October 2018 and October 2017. Total audience reach for the top 10 department stores is based on an audience duplication report."
Citation formats
Online audience growth of leading high street department stores in the UK 2017-2018
Between October 2017 and October 2018, House of Fraser experienced the highest loss in their online audience among UK high street department stores at ** percent. Of the UK's leading high street department stores, John Lewis, Debenhams, BM Stores and Argos saw growth in their online reach. Within this time frame, although Argos experienced only * percent change, the total number of online audience the catalog retailer had stood at **** million by October 2018.
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UKOM. (December 10, 2018). Percentage change in the online audience of leading high street department stores in the United Kingdom (UK) from October 2017 to October 2018 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 03, 2026, from /statistics/1060779/high-street-department-stores-online-audience-percentage-change/
UKOM. "Percentage change in the online audience of leading high street department stores in the United Kingdom (UK) from October 2017 to October 2018." Chart. December 10, 2018. ÌÇÐÄÆƽâ°æ. Accessed August 03, 2026. /statistics/1060779/high-street-department-stores-online-audience-percentage-change/
UKOM. (2018). Percentage change in the online audience of leading high street department stores in the United Kingdom (UK) from October 2017 to October 2018. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 03, 2026. /statistics/1060779/high-street-department-stores-online-audience-percentage-change/
UKOM. "Percentage Change in The Online Audience of Leading High Street Department Stores in The United Kingdom (Uk) from October 2017 to October 2018." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 10 Dec 2018, /statistics/1060779/high-street-department-stores-online-audience-percentage-change/
UKOM, Percentage change in the online audience of leading high street department stores in the United Kingdom (UK) from October 2017 to October 2018 ÌÇÐÄÆƽâ°æ, /statistics/1060779/high-street-department-stores-online-audience-percentage-change/ (last visited August 03, 2026)
Percentage change in the online audience of leading high street department stores in the United Kingdom (UK) from October 2017 to October 2018 [Graph], UKOM, December 10, 2018. [Online]. Available: /statistics/1060779/high-street-department-stores-online-audience-percentage-change/
