Fiscal years ending April 30, based on a 52/53-week year.
Supplementary notes
*Includes all whiskey spirits and whiskey-based flavored liqueurs, ready-to-drink, and ready-to-pour products. The brands included in this category are the Jack Daniel's family of brands, Woodford Reserve, Canadian Mist, GlenDronach, BenRiach, Glenglassaugh, Old Forester, Early Times, Slane Irish Whiskey, and Coopers' Craft. **Includes el Jimador, Herradura, New Mix, Pepe Lopez, and Antiguo. ***Includes Finlandia. ****Includes Korbel Champagne and Sonoma-Cutrer wines. Includes net sales of used barrels, bulk whiskey and wine, and contract bottling regardless of customer location.
¹ New product category structure. Vodka and wine have been merged with the rest of the portfolio and are no longer listed separately.
Citation formats
Brown-Forman's global net sales 2017-2026, by product category
In 2026, Brown-Forman's whiskey category generated about *** billion U.S. dollars in net sales worldwide. Brown-Forman's brand portfolio includes Jack Daniel's, Southern Comfort, Finlandia Vodka, Woodford Reserve Bourbon, Canadian Mist, Early Times, Old Forester, and Korbel champagne.
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Brown-Forman. (June 15, 2026). Brown-Forman's global net sales from 2017 to 2026, by product category (in million U.S. dollars) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 03, 2026, from /statistics/1026250/global-net-sales-of-the-brown-forman-corporation-by-product-category/
Brown-Forman. "Brown-Forman's global net sales from 2017 to 2026, by product category (in million U.S. dollars)." Chart. June 15, 2026. ÌÇÐÄÆƽâ°æ. Accessed August 03, 2026. /statistics/1026250/global-net-sales-of-the-brown-forman-corporation-by-product-category/
Brown-Forman. (2026). Brown-Forman's global net sales from 2017 to 2026, by product category (in million U.S. dollars). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 03, 2026. /statistics/1026250/global-net-sales-of-the-brown-forman-corporation-by-product-category/
Brown-Forman. "Brown-forman's Global Net Sales from 2017 to 2026, by Product Category (in Million U.S. Dollars)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 15 Jun 2026, /statistics/1026250/global-net-sales-of-the-brown-forman-corporation-by-product-category/
Brown-Forman, Brown-Forman's global net sales from 2017 to 2026, by product category (in million U.S. dollars) ÌÇÐÄÆƽâ°æ, /statistics/1026250/global-net-sales-of-the-brown-forman-corporation-by-product-category/ (last visited August 03, 2026)
Brown-Forman's global net sales from 2017 to 2026, by product category (in million U.S. dollars) [Graph], Brown-Forman, June 15, 2026. [Online]. Available: /statistics/1026250/global-net-sales-of-the-brown-forman-corporation-by-product-category/
