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Key players in e-commerce in the Netherlands in 2023, by market share

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Top e-commerce brands in the Netherlands by market share 2023

Published by
Yihan Ma,
Mar 10, 2026

Bol.com had a market share of roughly ** percent in the e-commerce market in the Netherlands in 2023. This made the home-grown e-tailer by far the largest online brand in the country, followed by Amazon. 

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