During the survey, the question was phrased as follows: "Which of these articles have you bought secondhand in the past 12 months (no matter if online or in person)?"
Sustainability becomes more and more important in our day and age. One possibility to be more sustainable when it comes to consumption, is to buy products pre-owned. Japanese consumers most commonly buy second-hand followed by ***, while they are least likely to buy ** second-hand. These results are based on our representative online survey conducted in 2025 among 2,736 respondents in Japan.
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ÌÇÐÄÆƽâ°æ. (July 23, 2025). Most common second-hand purchases by category in Japan as of June 2025 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 24, 2026, from /forecasts/1410262/most-common-second-hand-purchases-by-category-in-japan/
ÌÇÐÄÆƽâ°æ. "Most common second-hand purchases by category in Japan as of June 2025." Chart. July 23, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 24, 2026. /forecasts/1410262/most-common-second-hand-purchases-by-category-in-japan/
ÌÇÐÄÆƽâ°æ. (2025). Most common second-hand purchases by category in Japan as of June 2025. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 24, 2026. /forecasts/1410262/most-common-second-hand-purchases-by-category-in-japan/
ÌÇÐÄÆƽâ°æ. "Most Common Second-hand Purchases by Category in Japan as of June 2025." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 23 Jul 2025, /forecasts/1410262/most-common-second-hand-purchases-by-category-in-japan/
ÌÇÐÄÆƽâ°æ, Most common second-hand purchases by category in Japan as of June 2025 ÌÇÐÄÆƽâ°æ, /forecasts/1410262/most-common-second-hand-purchases-by-category-in-japan/ (last visited July 24, 2026)
Most common second-hand purchases by category in Japan as of June 2025 [Graph], ÌÇÐÄÆƽâ°æ, July 23, 2025. [Online]. Available: /forecasts/1410262/most-common-second-hand-purchases-by-category-in-japan/
