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E-commerce net sales of amazon.se from 2020 to 2025, with forecasts for 2026 and 2027 (in million U.S. dollars)

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Supplementary notes

The release date is the date of access.

*Forecast.

The encompasses the sale of physical goods via a digital channel to a private end user (B2C). Incorporated in this definition are purchases via desktop computer (including notebooks and laptops) as well as purchases via mobile devices such as smartphones and tablets. 

The following are not included in the e-commerce market: marketplace platforms only, digitally distributed services (e.g. travel tickets), online stores dedicated to digital media downloads or streams as well as online stores dedicated to B2B markets nor sales between private persons (C2C). Market volume, market growth and all monetary figures at store level refer to the annual e-commerce net sales after the deduction of returns.

Citation formats

E-commerce net sales of amazon.se 2020-2027

Published by
Yihan Ma,
May 18, 2026

Amazon.se is an online store with nationally-focused sales. The online store generates almost all its e-commerce net sales in Sweden. In 2025, the site generated ***million U.S. dollars in net sales.

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