Plant-based milk: consumers in European nations 2024| ��ƽ��

Have you consumed plant-based milk alternatives in the last three months?

Characteristic	Share of respondents
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Number of respondents

3,150*

Age group

18-74 years

Supplementary notes

Original survey question was phrased as follows: "Which of the following plant-based alternatives to animal-based products have you consumed in the past 3 months? (multiple)."
In all countries questions was posed in the native language.

*Number of respondents:

1,050 in each country.

For more information please visit the Global Consumer Survey home page and take a look at our methodology.

Citation formats

In a 2025 online survey, ** percent of German consumers stated that they consumed plant-based milk products in the last three months. In comparison, in the United Kingdom, the share of respondents was percent lower. The survey was carried out in September of 2024.