Frontier Co-op brand profile U.S. 2022| ��ƽ��

Frontier Co-op brand awareness, usage, popularity, loyalty, and buzz among organic food eaters in the United States in 2022

Characteristic	Share of respondents
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Number of respondents

839 respondents

Age group

18-64 years

Special properties

respondents who eat organic food

Supplementary notes

During the survey, the questions were phrased as follows:

Brand Awareness: Do you know this brand, even if only by name? If you know the brand, please swipe right. If you do not know the brand, swipe left.
Brand popularity: When it comes to organic food, which of the following brands do you like?
Brand usage: When it comes to organic food, which of the following brands have you used in the past 12 months?
Brand loyalty: When it comes to organic food, which of the following brands are you likely to use again in the future?
Brand buzz: Which of the following brands have you noticed in the media, on social media or in advertising in the past 3 months? Please think of news coverage, public discourse, sponsored content, and advertising.

Citation formats

How high is the brand awareness of Frontier Co-op in the United States?
When it comes to organic food eaters, brand awareness of Frontier Co-op is at *** in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.

How popular is Frontier Co-op in the United States?
In total, ** of U.S. organic food eaters say they like Frontier Co-op. However, in actuality, among the *** of U.S. respondents who know Frontier Co-op, *** of people like the brand.

What is the usage share of Frontier Co-op in the United States?
All in all, ** of organic food eaters in the United States use Frontier Co-op. That means, of the *** who know the brand, *** use them.

How loyal are the consumers of Frontier Co-op?
Around ** of organic food eaters in the United States say they are likely to use Frontier Co-op again. Set in relation to the ** usage share of the brand, this means that *** of their consumers show loyalty to the brand.

What's the buzz around Frontier Co-op in the United States?
In August 2022, about ** of U.S. organic food eaters had heard about Frontier Co-op in the media, on social media, or in advertising over the past three months. Of the *** who know the brand, that's ***, meaning at the time of the survey there's some buzz around Frontier Co-op in the United States.

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