Re-Commerce in the U.S. 2017 report

Consumer ��ƽ�� report

For reasons of a limited budget, second-hand goods have always played an important role in many people’s purchasing behavior. Due to vintage trends, increasing ecological awareness and recycling and upcycling ideas, however, second-hand shopping has increasingly been shifting from a bare necessity towards a deliberate consumer decision lately. Especially young consumers welcome the opportunity toobtain individual items and bargains.

Topics include

Purchasing behavior regarding second-hand goods
Number of used items bought online in the last 3 months
Number of used items bought offline/locally in the last 3 months
Attitude towards the purchase of used items
Attributes the participants would be willing to pay more for
Places where consumers buy used items
Top 15 best-known websites for the purchase of used goods
Selling behavior regarding second-hand goods
Reasons to sell used items
Use of professional brokers for buying/selling used products
Reasons to sell used items with a professional broker
Attitude towards second-hand trade
Motivation for buying used items
Motivation for selling used items

Description

Key Findings:

Online purchases of used items are not quite as frequent as offline/local purchases
Young buyers of used items purchase much more than older buyers, especially online
Books, furniture and fashion are most often preferred used, electronics are rather purchased new
Consumers pay more for a good condition, high quality and brands when shopping second hand
Second-hand stores and the internet are the number one retail channels for used items
Big online retailers like Amazon and Ebay also dominate the online second-hand market
Young consumers tend to sell items they don’t use anymore more frequently than older people
The prospect of earning money and creating space for new items motivates younger consumers to sell
For most consumers professional brokers are only relevant as a purchase channel
Motivation for selling used items to a professional broker differs a lot between age groups
Frequent second-hand buyers are more critical towards new goods and environmentally conscious
For older consumers, money is primarily important, younger consumers rather aim at saving resources

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