Retail in Germany
Statistics report about retail in Germany
This report contains a range of selected facts and statistics about retail in Germany. In addition to individual chapters outlining the development and structure of the industry, such as data on leading retailers, employee numbers and locations, it also features information on sales distribution channels and e-commerce. While "traditional" or physical retail is by no means dying out in Germany, e-commerce continues to transform the sector, most likely actually becoming "traditional" itself decade by decade.
Report Details
Retail in Germany
Pages
69 Pages
Format
PPTX
,
PDF
Language
English
Released
2026
Access
Download from this page
Comprehensive data insights
Includes all relevant statistics
Compiled by our industry experts
Table of contents
Overview
6
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Retail spending in Europe in 2024, by country
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Share of retail in private consumer spending in Germany 2000-2024
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Retail trade revenue in Germany 2002-2024
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Sales volume of total retail trade in Germany 1955-2025
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Gross value added (GVA) in retail trade Germany 2018-2024
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Share of payment methods in retail in Germany 2005-2024
Economic situation
7
Basic
Statistic
ifo Business Climate balance for the trade sector in Germany 2023-2026
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HDE consumption barometer index in Germany from October 2023-July 2026
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Development of retail and consumer prices in Germany 2000-2025
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Weekly change in retail footfall in Germany 2024-2026
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Purchasing power per capita in Germany 2025, by federal state
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Retail purchasing power and revenue per inhabitant in Germany 2024, by federal state
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Main concerns of retailers in Germany 2025
Spending
5
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Monthly consumer spending per household in Germany 2023, by segment
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Distribution of private household consumer spending in Germany 1991-2025, by segment
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Consumer spending on food, beverages and tobacco in Germany 1991-2025
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Consumer spending on clothing and shoes in Germany 1991-2025
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Consumer spending on furniture and household appliances in Germany 1991-2025
Sales revenue
8
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Year-on-year retail revenue change in Germany 2002-2025
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Monthly retail sales revenue in Germany 2020-2024
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Statistic
German retail sales growth 2024-2026
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Year-on-year retail sales revenue change in Germany 2026, by segment
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Revenue distribution in retail trade in Germany 2006-2024, by revenue size
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Revenues in retail trade in Germany 2024, by revenue groups
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Revenue per company in retail trade in Germany 2018-2023
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Revenue per employee in retail trade in Germany 2018-2023
Companies
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Number of retailers in Germany 2002-2024
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Number of retail companies in Germany 2024, by industry
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Number of retailers in Germany 2024, by revenue size
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Customer frequency development in the retail sector in Germany 2025
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Ranking of retail companies based on ad expenditure in Germany 2025
Employees
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Number of employees in the retail sector in Germany 2004 to 2024
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Number of employees in the retail sector in Germany 2004-2024, by type of employment
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Full-time employees in the retail trade sector in Germany 2004-2024
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Part-time employees in the retail trade sector in Germany 2004-2024
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Number of marginally employed people in the retail trade sector in Germany 2004-2024
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Apprentices in training to become retail management assistants in Germany 2002-2024
Basic
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Average gross monthly earnings of full-time employees in Germany 2025, by sector
Distribution channels
5
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Retail revenue distribution in Germany 2000-2024, by sales channel
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Number of food retail outlets in Germany 2006-2024, by retailer type
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Number of shopping malls in Germany 1965-2025
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Sales floor space in retail trade in Germany 1970-2024
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Retail space of shopping centers in Germany 1965-2025
E-commerce
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Retail market share of mail-order and online retail in Germany 2000-2024
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E-commerce market volume in Germany 2006-2026
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Online retail revenue in Germany 2023-2025, by type of seller
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Online sales revenue share of multichannel retailers in Germany 2013-2025
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Revenues in e-commerce in Germany 2021-2030, by segment
Consumer behavior
8
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Sources of information about products in Germany 2025
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Sources of inspiration for new products in Germany 2025
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Brand awareness by category in Germany 2025
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Purchase intention by category in Germany 2025
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Expected spending on essentials in Germany 2026, by category
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Most common offline purchases by type in Germany 2025
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Most popular categories for online purchases in Germany 2025
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Most popular online shops in Germany 2025
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