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Baby Boomers in the U.S.: Grocery shopping behavior

Statistics report on U.S. Baby Boomers' grocery shopping behavior

This report provides statistical information about the grocery shopping behavior among Baby Boomers in the United States. For more up-to-date data take a look at our report about Generational grocery shopping behavior in the U.S.

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Table of contents

Overview

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  • Basic Statistic Number of people in the U.S. by generation 2030
  • Premium Statistic CPG spending of U.S. Boomers and Seniors 2014-2020
  • Premium Statistic Grocery store sales in the U.S. 1992-2025
  • Premium Statistic U.S. online grocery sales 2019-2024
  • Premium Statistic Grocery shopping: U.S. consumers' expenditure per week 2006-2025
  • Premium Statistic Grocery shopping: U.S. consumers' weekly trips per household 2006-2026

Grocery shopping

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  • Premium Statistic U.S. Baby Boomer share shopping at discount stores by type 2018
  • Premium Statistic U.S. grocery delivery service spending share by age group 2017
  • Premium Statistic Distribution of U.S. specialty food consumers, by generation 2021
  • Premium Statistic U.S. consumers who buy store brands to save money by generation 2017
  • Premium Statistic Consumer preference for fresh prepared foods in the U.S. 2017
  • Premium Statistic Common mobile grocery shopping activities for Baby Boomers U.S. 2018
  • Premium Statistic People shopping at Whole Foods Market in the United States, by age 2024
  • Premium Statistic U.S. consumers' store brand product purchase behavior as of 2019, by generation

Online grocery shopping

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  • Premium Statistic U.S. shoppers who have used an online channel for groceries by generation 2018
  • Premium Statistic U.S. Baby Boomer shoppers who have used an online channel for groceries 2015-2019
  • Premium Statistic Top online fulfillment services for groceries among Baby Boomers in U.S. 2018
  • Premium Statistic Perceived benefits of purchasing groceries by U.S. consumers over 50 2018
  • Premium Statistic What would encourage U.S. consumers over 50 to buy groceries online by gender 2018
  • Premium Statistic Products U.S. consumers over 50 are comfortable buying online 2018

Food and nutrition patterns

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  • Premium Statistic Percentage of U.S. consumers interested in alternative diets 2018, by generation
  • Premium Statistic U.S. consumer willingness to pay more for added benefits in food by generation 2018
  • Premium Statistic Share of U.S. consumer purchasing organic dairy by generation 2018
  • Premium Statistic How important protein is for U.S. consumers by generation 2018
  • Premium Statistic Change in frequency of frozen food purchasing in the U.S. by generation 2017
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