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Consumer behavior in Portugal

Statistics report on consumer behavior in Portugal

This report provides a broad statistical overview on the behavior, habits, and preferences of consumers in Portugal. It includes data on the country's changing prices for consumer goods, the general shopping behavior and spending habits of the Portuguese, as well as information on online shopping and selected retail events.

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Table of contents

Overview

9
  • Premium Statistic Monthly consumer price index in Portugal 2020-2025
  • Premium Statistic Clothing and footwear consumer price index in Portugal 2022-2025
  • Basic Statistic Food and non-alcoholic beverages price inflation rate in Portugal 2022-2025
  • Premium Statistic Household disposable income in Portugal 2000-2024
  • Premium Statistic Disposable income per household in Portugal 2024, by gender
  • Premium Statistic Household private consumption in Portugal 2000-2024
  • Premium Statistic Consumers confidence indicator in Portugal 2015-2025
  • Basic Statistic Consumer assessment of future financial situation in Portugal monthly 2020-2025
  • Basic Statistic Financial situation of consumers in Portugal monthly 2020-2025

Shopping preferences

8
  • Premium Forecast Attitude toward shopping in Portugal 2025
  • Premium Statistic Weekly online shopping activities in Portugal Q2 2025
  • Premium Statistic Future plans to spend money on Portugal 2024, by activity
  • Premium Statistic Online search before offline purchase in Portugal 2024, by category
  • Premium Statistic Share of people purchasing and selling second-hand products online in Portugal 2025
  • Premium Forecast Food choice criteria in Portugal 2025
  • Premium Forecast Most relevant criteria when purchasing apparel in Portugal 2024
  • Premium Statistic Most purchased books in Portugal 2024, by genre

Spending habits

7
  • Premium Statistic Value of digital payment operations in Portugal 2024-2025, by sector
  • Premium Statistic Average value of digital payment operations in Portugal 2024-2025, by sector
  • Premium Statistic Penetration of splurge purchases in Portugal 2025, by category
  • Premium Statistic Annual food expenditure of households in Portugal 2018-Q1 2025
  • Premium Statistic Grocery products price perception in Portugal 2024-2025
  • Premium Statistic Behaviors to save costs on food in Portugal 2025
  • Premium Statistic Back-to-school cost-saving behaviors in Portugal 2024

Online shopping

10
  • Premium Statistic Share of e-commerce users in Portugal 2010-2024, by period
  • Premium Statistic Share of e-commerce users in Portugal 2024, by age
  • Premium Statistic Share of e-commerce users in Portugal 2024, by gender
  • Premium Statistic Share of e-commerce users in Portugal 2024, by region
  • Premium Statistic Share of individuals using the internet to sell goods or services in Portugal 2025
  • Premium Statistic Frequency of purchasing products or services online in Portugal 2022-2024
  • Premium Statistic Main e-commerce product categories in Portugal 2025
  • Premium Statistic Digital products most bought online in Portugal 2024
  • Premium Statistic Services most bought online in Portugal 2024
  • Premium Statistic E-commerce user distribution in Portugal 2023, by number of orders

Retail events

10
  • Premium Statistic Money to be spent during summer vacations in Portugal 2025, by activity
  • Premium Statistic Use of credit card to pay for summer vacations in Portugal 2025
  • Premium Statistic Intention to buy back-to-school supplies in Portugal 2024, by category
  • Premium Statistic School supplies purchased the most in Portugal 2024
  • Premium Statistic Stores where school supplies are purchased the most in Portugal 2024
  • Premium Statistic Purchase change during Black Friday in Portugal 2024, by segment
  • Premium Statistic Purchase intentions on Black Friday in Portugal 2025, by segment
  • Premium Statistic Value spent on Christmas shopping in Portugal 2009-2024
  • Premium Statistic Purchase change during Christmas in Portugal 2025, by segment
  • Premium Statistic Gift purchase intentions during Christmas in Portugal 2024, by category
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