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Generation Z fashion in the United States
Statistics report on the fashion consumption of Gen Z in the United States
This report provides statistical information on the Gen Z fashion market in the United States. The first chapter offers an overview of the wider U.S. apparel market and Generation Z demographics. In the second chapter, the focus is shifted towards Gen Z's spending on clothes. The third chapter looks at some of the most popular brands among Generation Z consumers. This is followed by the final chapter which focuses on shopping behavior.
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Table of contents
Overview
5
- Premium Forecast Revenue in the apparel market worldwide 2018-2029, by country
- Premium Forecast Revenue in the apparel market in the United States 2018-2030
- Premium Statistic Population of the U.S. 2024, by generation
- Premium Statistic Average household expenditures in the U.S. 2024, by generation
- Premium Statistic Average disposable household income in the U.S. 2023, by generation
Spending
5
- Premium Statistic Annual expenditure on apparel in the U.S. 2024, by generation
- Premium Statistic Generation Z annual expenditure on apparel in the U.S. 2022-2024, by income
- Premium Statistic Average annual U.S. consumer spend on footwear in 2024, by generation
- Premium Statistic Average annual U.S. consumer spend on men's and boys' clothing in 2023, by generation
- Premium Statistic Average annual U.S. consumer spend on womenswear in 2024, by generation
Brands
9
- Basic Forecast Most used fashion stores among Gen Z in the U.S. 2025
- Basic Statistic Most popular fashion stores among Gen Z in the U.S. 2025
- Premium Statistic Clothing market: Top brands amongst U.S. teens 2025
- Premium Statistic Top footwear brands amongst U.S. teens as of spring 2025
- Premium Statistic Women's casual apparel brands gaining popularity Gen Z U.S. 2025
- Premium Statistic Men's casual apparel brands gaining popularity U.S. 2025
- Premium Statistic Women's athletic apparel brands gaining popularity U.S. 2025
- Premium Statistic Men's athletic apparel brands gaining popularity U.S. 2025
- Premium Statistic What makes a brand cool to Gen Z in the United States 2024
Purchasing behavior
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- Premium Forecast Gen Z fashion purchases by category in the U.S. in 2025
- Premium Forecast Gen Z fashion attitudes in the United States in 2025
- Premium Forecast Consumers who don't buy fast fashion in the U.S. in 2025, by generation
- Premium Forecast Consumers who often buy clothes they don't wear in the U.S. in 2025, by generation
- Premium Statistic Fashion statements Gen Z agree with in the United States 2024
- Premium Statistic Impulse buying vs. doing research among Gen Z in the United States 2024
- Premium Statistic What discourages Gen Z in the United States from shopping 2024
- Premium Statistic United States Gen Z pre-purchase habits 2024
- Premium Statistic Sources of new brand information for Gen Z in the United States 2024
FURTHER REPORTS
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