Over half of the respondents to a survey held in the United States in July 2021 stated that they planned to watch a lot or some of the Tokyo Olympic Games on TV or via streaming platforms. Millennials and Gen X adults were the most likely to watch the Summer Olympics, which is scheduled to take place from July 23 to August 8, 2021 in Japan's capital.
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Morning Consult. (July 14, 2021). Share of adults planning to watch the Tokyo Olympic Games in the United States as of July 2021, by generation [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 22, 2026, from /statistics/992001/plan-watch-olympics-by-generation/
Morning Consult. "Share of adults planning to watch the Tokyo Olympic Games in the United States as of July 2021, by generation." Chart. July 14, 2021. ÌÇÐÄÆÆ½â°æ. Accessed July 22, 2026. /statistics/992001/plan-watch-olympics-by-generation/
Morning Consult. (2021). Share of adults planning to watch the Tokyo Olympic Games in the United States as of July 2021, by generation. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 22, 2026. /statistics/992001/plan-watch-olympics-by-generation/
Morning Consult. "Share of Adults Planning to Watch The Tokyo Olympic Games in The United States as of July 2021, by Generation." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 14 Jul 2021, /statistics/992001/plan-watch-olympics-by-generation/
Morning Consult, Share of adults planning to watch the Tokyo Olympic Games in the United States as of July 2021, by generation ÌÇÐÄÆÆ½â°æ, /statistics/992001/plan-watch-olympics-by-generation/ (last visited July 22, 2026)
Share of adults planning to watch the Tokyo Olympic Games in the United States as of July 2021, by generation [Graph], Morning Consult, July 14, 2021. [Online]. Available: /statistics/992001/plan-watch-olympics-by-generation/