* Age of each generation:
- Z from 9 to 22 years
- X from 23 to 37 years
- Y from 38 to 55 years
** The original question was worded as follows: (Polish) "Często oglądam krótkie filmiki (np.YouTube, czy FB) w drodze do pracy/szkoły". (English: "I often watch short videos (e.g. YouTube or FB) on my way to work/school").
Citation formats
Penetration of smartphone video viewing in Poland 2018, by generation
This statistic shows the share of the Polish population that watched short online videos via mobile social media applications in 2018, broken down by generation type. According to the survey, all generations had experience with watching short video forms on smartphones while moving from place to place. Every second participant aged 9-22 years (generation Z) watched short videos on social media apps, but also out of ten respondents aged 38-55 (generation Y) agreed to do the same.
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WirtualneMedia. (March 2, 2019). Share of the population viewing short online videos on social media applications in Poland in 2018, by generation* [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 23, 2026, from /statistics/986590/poland-mobile-video-viewing-penetration-by-generation/
WirtualneMedia. "Share of the population viewing short online videos on social media applications in Poland in 2018, by generation*." Chart. March 2, 2019. ÌÇÐÄÆÆ½â°æ. Accessed July 23, 2026. /statistics/986590/poland-mobile-video-viewing-penetration-by-generation/
WirtualneMedia. (2019). Share of the population viewing short online videos on social media applications in Poland in 2018, by generation*. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 23, 2026. /statistics/986590/poland-mobile-video-viewing-penetration-by-generation/
WirtualneMedia. "Share of The Population Viewing Short Online Videos on Social Media Applications in Poland in 2018, by Generation*." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 2 Mar 2019, /statistics/986590/poland-mobile-video-viewing-penetration-by-generation/
WirtualneMedia, Share of the population viewing short online videos on social media applications in Poland in 2018, by generation* ÌÇÐÄÆÆ½â°æ, /statistics/986590/poland-mobile-video-viewing-penetration-by-generation/ (last visited July 23, 2026)
Share of the population viewing short online videos on social media applications in Poland in 2018, by generation* [Graph], WirtualneMedia, March 2, 2019. [Online]. Available: /statistics/986590/poland-mobile-video-viewing-penetration-by-generation/