T. Ozbun
Research expert covering food retail and all food topics for Italy and Brazil
Get in touch with us now| Characteristic | Millennials (25-30 years) | Millennials (31-39 years) | Millennials total (25-39 years) | Total population |
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Source
Source
Release date
November 2020
More information
Region
Germany
Survey time period
2020
Age group
14 years and older
Special properties
German-speaking population; consumption in the last 4 weeks.
Method of interview
Face-to-face interview
Supplementary notes
The term "millennials" refers to the age of the respondents, who were between 24 and 38 years old during the survey period.
Information on the sample:
2019: 23,120 respondents, projection to 70.60 million people.
Information on the target group '"millennials (24 to 30 years old)":
Projection to 7.26 million people.
Information on the target group "millennials (30 to 38 years old)"
Projection to 8.05 million people.
Further information on the method can be found here.
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