New product codes placed on the market over the last three years.
The data refer to sales recorded by the Sta.R. panel, statistically representative of the Italian pharmacy market.
Citation formats
Innovation rate of dermo-cosmetic products sold in pharmacies in Italy 2021
In 2021, over **** thousand new brands and line extensions of dermo-cosmetics products were launched in Italian pharmacies. According to data provided by , new brands and line extensions accounted for ** percent of the total revenue generated by the cosmetics and hygiene segment. Among the products included in this segment, perfumes and nutricosmetics products were the ones for which new brands had the greatest incidence on revenue.
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New Line Ricerche di mercato. (January 21, 2022). Share of dermo-cosmetics revenue generated from new brands and line extensions in Italy in 2021, by category [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 04, 2026, from /statistics/965620/innovation-rate-of-dermo-cosmetic-products-sold-in-pharmacies-in-italy/
New Line Ricerche di mercato. "Share of dermo-cosmetics revenue generated from new brands and line extensions in Italy in 2021, by category." Chart. January 21, 2022. ÌÇÐÄÆƽâ°æ. Accessed August 04, 2026. /statistics/965620/innovation-rate-of-dermo-cosmetic-products-sold-in-pharmacies-in-italy/
New Line Ricerche di mercato. (2022). Share of dermo-cosmetics revenue generated from new brands and line extensions in Italy in 2021, by category. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 04, 2026. /statistics/965620/innovation-rate-of-dermo-cosmetic-products-sold-in-pharmacies-in-italy/
New Line Ricerche di mercato. "Share of Dermo-cosmetics Revenue Generated from New Brands and Line Extensions in Italy in 2021, by Category." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 21 Jan 2022, /statistics/965620/innovation-rate-of-dermo-cosmetic-products-sold-in-pharmacies-in-italy/
New Line Ricerche di mercato, Share of dermo-cosmetics revenue generated from new brands and line extensions in Italy in 2021, by category ÌÇÐÄÆƽâ°æ, /statistics/965620/innovation-rate-of-dermo-cosmetic-products-sold-in-pharmacies-in-italy/ (last visited August 04, 2026)
Share of dermo-cosmetics revenue generated from new brands and line extensions in Italy in 2021, by category [Graph], New Line Ricerche di mercato, January 21, 2022. [Online]. Available: /statistics/965620/innovation-rate-of-dermo-cosmetic-products-sold-in-pharmacies-in-italy/
