New product codes placed on the market over the last three years.
The data refer to sales recorded by the Sta.R. panel, statistically representative of the Italian pharmacy market.
Over the course of 2021, the share of revenue generated through the sales of new brands and line extensions in the field of health supplements in Italy was equal to ** percent. According to data provided by , skin care supplements showed the highest incidence of new products on sales, since **** percent of the total revenue coming from this category of products were due to new brands and line extensions.
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New Line Ricerche di mercato. (January 21, 2022). Share of health supplements revenue generated from new brands and line extensions in Italy in 2021, by category [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 30, 2026, from /statistics/965560/health-supplements-innovation-rate-in-italy/
New Line Ricerche di mercato. "Share of health supplements revenue generated from new brands and line extensions in Italy in 2021, by category." Chart. January 21, 2022. ÌÇÐÄÆƽâ°æ. Accessed July 30, 2026. /statistics/965560/health-supplements-innovation-rate-in-italy/
New Line Ricerche di mercato. (2022). Share of health supplements revenue generated from new brands and line extensions in Italy in 2021, by category. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 30, 2026. /statistics/965560/health-supplements-innovation-rate-in-italy/
New Line Ricerche di mercato. "Share of Health Supplements Revenue Generated from New Brands and Line Extensions in Italy in 2021, by Category." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 21 Jan 2022, /statistics/965560/health-supplements-innovation-rate-in-italy/
New Line Ricerche di mercato, Share of health supplements revenue generated from new brands and line extensions in Italy in 2021, by category ÌÇÐÄÆƽâ°æ, /statistics/965560/health-supplements-innovation-rate-in-italy/ (last visited July 30, 2026)
Share of health supplements revenue generated from new brands and line extensions in Italy in 2021, by category [Graph], New Line Ricerche di mercato, January 21, 2022. [Online]. Available: /statistics/965560/health-supplements-innovation-rate-in-italy/
