Adults who currently drive or are considering to buy a vehicle in the next one or two years.
Method of interview
Online survey
Supplementary notes
Original survey question: "If you were looking to buy a new or used vehicle, which, if any, of these factors would be the most important in helping you make your decision?"
Citation formats
Important decision making factors when purchasing a vehicle in the UK in 2017
This statistic displays the most important factors in making a decision about a new or used vehicle in the United Kingdom (UK) in 2017. Price was the most frequently cited factor for ** percent of respondents. Running costs and reliability were also important factors for respondents with ** and ** percent of respondents listing these factors respectively. The latest in-car technologies amounted to ** percent of the most important decision making factors according to car buyers in 2017.
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Ipsos, & Motor Sports Association UK, & RAC Foundation. (October 1, 2017). Most important factors in making a decision about a new or used vehicle in the United Kingdom (UK) in 2017 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 23, 2026, from /statistics/865336/vehicle-purchase-decision-making-factors-uk/
Ipsos, und Motor Sports Association UK, und RAC Foundation. "Most important factors in making a decision about a new or used vehicle in the United Kingdom (UK) in 2017." Chart. October 1, 2017. ÌÇÐÄÆƽâ°æ. Accessed July 23, 2026. /statistics/865336/vehicle-purchase-decision-making-factors-uk/
Ipsos, Motor Sports Association UK, RAC Foundation. (2017). Most important factors in making a decision about a new or used vehicle in the United Kingdom (UK) in 2017. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 23, 2026. /statistics/865336/vehicle-purchase-decision-making-factors-uk/
Ipsos, and Motor Sports Association UK, and RAC Foundation. "Most Important Factors in Making a Decision about a New or Used Vehicle in The United Kingdom (Uk) in 2017." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 1 Oct 2017, /statistics/865336/vehicle-purchase-decision-making-factors-uk/
Ipsos & Motor Sports Association UK & RAC Foundation, Most important factors in making a decision about a new or used vehicle in the United Kingdom (UK) in 2017 ÌÇÐÄÆƽâ°æ, /statistics/865336/vehicle-purchase-decision-making-factors-uk/ (last visited July 23, 2026)
Most important factors in making a decision about a new or used vehicle in the United Kingdom (UK) in 2017 [Graph], Ipsos, & Motor Sports Association UK, & RAC Foundation, October 1, 2017. [Online]. Available: /statistics/865336/vehicle-purchase-decision-making-factors-uk/
