| Characteristic | Gen Z | Gen Y | Gen X | Baby Boomers | Pre-Boomers |
|---|---|---|---|---|---|
| - | - | - | - | - | - |
| - | - | - | - | - | - |
| - | - | - | - | - | - |
| - | - | - | - | - | - |
| - | - | - | - | - | - |
| - | - | - | - | - | - |
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Source
Source
Release date
February 2021
More information
Region
Canada
Survey time period
October 2019 to September 2020
Age group
14 years and older
Special properties
any newspaper; across 21 major markets; digital readers within the past week including duplications
Supplementary notes
Subscription including digital access and typing website address as well as via bookmark/favorite/homepage.
Gen Z: 1996 to 2006
Gen Y: 1980 to 1995
Gen X: 1966 to 1979
Baby Boomers: 1946 to 1965
Pre-Boomers: before 1946
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