
Petroc Taylor
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As of June 2024, Telstra held a ** percent share of the mobile handset services retail market in Australia. Telstra has maintained its dominance in the retail mobile phone services market in Australia, with its biggest competitor being Optus. Â
Telstra is the largest Australian telecommunications company by market share. Originally a state-owned enterprise, it is now a fully privatized company and one of the biggest brands in the country. The brand value of Telstra reached over ** billion U.S. dollars in 2023. In the 2023 fiscal year, Telstra reported a revenue of around **** billion Australian dollars, a value far greater than its competitors.Â
The introduction of *G mobile communications technology will undoubtedly create more opportunities for Australians to stay connected. Over half of Australians surveyed stated they would consider using *G as an alternative to the National Broadband Network. Telstra has led the charge in implementing a *G network across Australia. With *G continually being rolled-out across the nation, mobile internet will likely gain a larger share of the market.
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* For commercial use only
Basic Account
Starter Account
The statistic on this page is a Premium Statistic and is included in this account.
Professional Account
1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.