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Most-followed French-language influencers on Instagram worldwide as of June 2021 (in millions)

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Source

Release date

June 2021

Region

France

Survey time period

June 23, 2021

Citation formats

Most popular French-language Instagram influencers worldwide 2021

Published by Thuy D., Nov 11, 2025

As of June 23, 2021, the Instagram account of SqueeZie was the influencer account gathering the biggest number of followers, followed closely by the account of Norman Thavaud, who was the Instagram leader in 2019. Both are Internet personalities known for their short humorous YouTube videos.  

Influencers on Instagram

Instagram appears to be the most used platform for influencers: **** percent of surveyed French influencers got the biggest engagement rate on Instagram (measured by the interaction of followers with the account). Furthermore, the majority of the requests for a partnership made to influencers was made through Instagram: 87 percent of the requests in average according to a survey from November 2020.   

Instagram use in France

Among French young adults aged between 16 and 25 years old, Instagram was the most used social media alongside Snapchat in 2021.  According to the ÌÇÐÄÆƽâ°æ Global Consumer Survey from March 2020, ** percent of French respondents declared using a social media such as Facebook or Instagram daily.

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