Figures exclude travel and event tickets.
Figures include products or services ordered using the internet via any device, regardless of the method of payment or fulfillment.
Citation formats
Retail e-commerce sales in the ASEAN region 2016, by country
This statistic shows the retail e-commerce sales value in the ASEAN region in 2016, sorted by country. In 2016, the retail e-commerce sales value in Indonesia was at approximately **** billion U.S. dollars.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆÆ½â°æ can support your business.
eMarketer. (October 12, 2016). Retail e-commerce sales in the ASEAN region in 2016, by country (in billion U.S. dollars) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 28, 2026, from /statistics/763113/retail-e-commerce-sales-asean-region-by-country/
eMarketer. "Retail e-commerce sales in the ASEAN region in 2016, by country (in billion U.S. dollars)." Chart. October 12, 2016. ÌÇÐÄÆÆ½â°æ. Accessed July 28, 2026. /statistics/763113/retail-e-commerce-sales-asean-region-by-country/
eMarketer. (2016). Retail e-commerce sales in the ASEAN region in 2016, by country (in billion U.S. dollars). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 28, 2026. /statistics/763113/retail-e-commerce-sales-asean-region-by-country/
eMarketer. "Retail E-commerce Sales in The Asean Region in 2016, by Country (in Billion U.S. Dollars)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 12 Oct 2016, /statistics/763113/retail-e-commerce-sales-asean-region-by-country/
eMarketer, Retail e-commerce sales in the ASEAN region in 2016, by country (in billion U.S. dollars) ÌÇÐÄÆÆ½â°æ, /statistics/763113/retail-e-commerce-sales-asean-region-by-country/ (last visited July 28, 2026)
Retail e-commerce sales in the ASEAN region in 2016, by country (in billion U.S. dollars) [Graph], eMarketer, October 12, 2016. [Online]. Available: /statistics/763113/retail-e-commerce-sales-asean-region-by-country/